Sara Beljan

UGC PORTFOLIO

Sara Beljan

UGC CREATOR &GRAPHIC DESIGNER

About me

I'm Sara, I'm 23 years old. I come from Croatia. I graduated in international business and economics at Rochester University of Croatia. I deal with marketing, social networks and promotion.

What is UGC?

UGC stands for user-generated content. It refers to any content that is created by users of a website or service, rather than by professional journalists or content creators. This can include things like comments, reviews, and forum posts, as well as videos, images, and other media that users create and share on social media or other online platforms. UGC can be a powerful marketing tool, as it allows companies to leverage the influence and credibility of their customers to promote their products or services.

Benefits of UGC?

Authenticity: UGC is often seen as more authentic than traditional marketing, as it comes from real people rather than the brand itself. This can help to build trust and credibility with potential customers.
Social proof: Seeing other people using and enjoying a product can be a powerful way to convince others to try it themselves. UGC can serve as social proof that a product is worth trying.
Cost-effective: UGC is often free or low-cost to obtain, making it a cost-effective way for companies to produce content and engage with their audience.
Viral potential: If a piece of UGC resonates with people and is shared widely, it can have the potential to go viral, leading to a large increase in brand awareness and sales.
SEO benefits: Google and other search engines often give higher rankings to websites with user-generated content, as it is seen as a sign of a website's popularity and relevance.